FNG Exclusive… FNG has learned that leading Australia based Retail FX and CFDs brokerage house GO Markets has signed a sponsorship agreement with EPL team Chelsea FC. The agreement will see GO Markets become Chelsea’s Official Online Trading Partner.
Chelsea is one of the world’s best known and well-followed football club brands. The team placed fourth in the English Premier League standings in 2019-20, and led the league in 2016-17.
Chelsea Chief Executive Guy Laurence said:
‘We are delighted to welcome GO Markets as our Official Online Trading Partner. GO Markets are a fantastic addition to our Partners at Chelsea FC. We both share a continual pursuit of success and a record of awards.
‘We look forward to working closely with them and introducing our global fanbase to their hugely impressive range of online trading services.’
Khim Khor, Director of GO Markets, said:
‘It’s our first move into international sports sponsorship, so we wanted to align with a club enjoying a global fan base and a rich history just like us. I am thrilled about our partnership with Chelsea FC and by being their Official Online Trading Partner. As a Prime of Primes, GO Markets offers a world-class trading experience to our clients. Partnering with Chelsea FC will let us increase our international brand awareness, while showcasing shared values of leading performance and quality execution.’
Soyeb Rangwala, Director of GO Markets, added:
‘As we embark on a journey of growth, and long-term sustainability we understand the importance of establishing strong global branding. The GO Markets – Chelsea FC strategic partnership will be useful and mutually beneficial, each with a position to attract more customers and increase global market share. We are proud to be working alongside such a passionate and professional brand.’
Established in 2006 and based in Melbourne, Australia GO Markets is a provider of Forex and CFD trading services, offering Margin FX, Commodities, Indices and Share CFDs trading to individuals and wholesale clients worldwide. Over the last 15 years, the GO Markets Group has expanded its success globally and is now licensed in multiple jurisdictions with regulated entities in Australia, Cyprus, UAE, Mauritius, and Seychelles.
The GO Markets-Chelsea deal is the latest in a long line of sports sponsorships / brand ambassadors we’ve reported on lately, mainly involving top-tier Retail FX firms and top-tier European league football clubs. Other recent sponsorships include Axi-Manchester City, XTB.com-Jose Mourinho, ICM.com-Newcastle United, Samtrade FX-Cardiff City, eToro-AS Monaco, Plus500-Atalanta, Plus500-Legia Warsaw, Libertex-Tottenham Hotspur, easyMarkets-Real Madrid, Scope Markets-West Ham United, and Plus500-BSC Young Boys FC.