Stripe to power LTK Connect’s instant payments from brands to influencers
Global influencer marketing platform LTK has partnered with Stripe, a financial infrastructure platform for businesses, to power instant, simplified and secure creator payments for the new LTK Connect self-serve solution.
LTK Connect is purpose-built to empower brands of all sizes and budgets to easily build and scale programs with premier, commerce-focused creators that help drive awareness and sales. The new partnership reduces the time from completed work to payment from months to seconds for creators.
Having a secure and reliable financial infrastructure is critical to the success of the LTK Connect self-serve solution. Stripe’s suite of products like Stripe Connect, Stripe Billing, Instant Payouts, and more will allow for faster and simplified payments between LTK Connect brand partners and creators. Stripe Connect lets businesses facilitate purchases and payments between third-party buyers and sellers, while Stripe Billing helps companies easily manage their recurring revenue. And with Instant Payouts, companies can instantly send funds to creators’ debit cards or bank accounts.
“Simplified payment flows mean that we can extend our enterprise-level influencer marketing tools to brands of all sizes and budgets, and make servicing their campaigns turn-key, efficient and seamless,” said Kristi O’Brien, general manager of the Brand Platform at LTK. “Our LTK Creators are running small businesses and getting them paid efficiently not only strengthens their relationships with brands, but also means that they can reinvest in their teams and businesses sooner. Stripe’s shared mission to empower creator success made them the right partner to help build this solution.”
“LTK and Stripe are a perfect fit when it comes to accelerating money movement between brands and creators, especially in a time when no one knows exactly what will happen next with the economy,” Lily Jolly, Creator Product Lead at Stripe. “We’re proud to support the expansion of LTK’s platform to grow the GDP of the internet.”