Exclusive: Swissquote launches new marketing campaign for Swiss DOTS
FNG Exclusive… FNG has learned that Switzerland online trading leader Swissquote is launching a new ad and marketing campaign around its Swiss DOTS product.
Swiss DOTS was launched by Swissquote in 2013 as an OTC trading platform for derivative products in collaboration with UBS, Goldman Sachs, Commerzbank, Vontobel and Deutsche Bank (which withdrew its offering from Swiss DOTS as at the end of 2019). The Swiss DOTS universe comprises over 90,000 derivatives with various underlyings including equities, indices, ETFs, currency pairs and commodities.
Swissquote used Geneva based creative agency Cavalcade for developing the Swiss DOTS campaign.
Here is a sneak peak at some of the creatives and ads planned for the campaign.