Regtech provider Adclear has announced that leading UK online broker IG Group (LON:IGG) is implementing its financial promotion compliance platform, for its growing crypto operation.

We’d note that neobroker Freetrade, which IG acquired last year, is already an Adclear customer.

As the first retail broker to secure an FCA crypto license in the UK, IG is setting the pace for compliant innovation in financial services. Adclear’s AI-powered platform is now helping IG’s marketing and compliance teams approve promotional materials faster, with 87% of assets now approved within target timeframes.

Elise Ash, Marketing & Growth Director at IG Group, said,

“Forward-thinking finance brands need to keep pace with modern marketing techniques, but we can’t afford for that to come at the expense of accuracy and compliance. This technology allows us to deliver on both fronts simultaneously.”

About Adclear

London based Adclear automates the compliance checks finance companies must make on all their marketing content and product updates. The technology is used by banks, fintechs, crypto and trading platforms to ensure everything they share with customers complies with all relevant regulations, whilst providing an in-depth audit trail for compliance teams.