Leading broker trading tech provider Match-Trade Technologies has announced that it has launched Gamification in its multi-asset trading platform Match-Trader, a capability designed to increase client engagement and retention by making progress visible throughout the early trading journey. Rather than treating onboarding as a one-time checklist, the system embeds milestone recognition directly into the platform experience.

How Gamification Works

Match-Trader now includes a built-in achievement system that marks meaningful trader activity from initial sign-up onward. Users earn badges for completing onboarding, enabling security features, making an initial deposit, placing a first trade, or exploring charting, analytics, and risk management tools. All milestones are collected in an Achievement Center, where traders can track unlocked accomplishments, pending objectives, and current progress.

The experience is available on both web and mobile, maintaining consistency across devices. A strategic design decision ties milestones to the trader, not to any individual trading account.

Notifications and Sharing

When a trader unlocks an achievement or reaches a new level, Match-Trader presents a dedicated in-app recognition moment, not merely a standard notification. The system opens a separate screen with its own visuals and a clear next step.

Push notifications are sent upon milestone completion, including when the trader is away from the platform, provided permission has been granted. Traders retain full control over notification preferences and can adjust settings at any time.

Value for Brokers and Prop Firms

For brokers, Gamification addresses a persistent activation challenge: most client drop-off occurs in the early period, before funding or feature discovery. The system provides structural guidance through this critical stage without redesigning onboarding. In the longer term, it supports retention by giving traders continued reasons to return and explore the full breadth of platform capabilities. Brokers can enable or disable the feature at the brand level, tailoring the experience to their client strategy. Milestone-based recognition also helps prop firms sustain participation during evaluation and challenge phases, where attrition rates are historically high.

Experience Gamification live at Forex Expo Dubai

Next week, Match-Trader will be attending Forex Expo Dubai (22–23 Sept 2026), where the company will showcase its latest innovations, including the Gamification feature. Make sure to stop by Booth 76 to learn more about this and other features the company will be introducing soon.

About Match-Trade Technologies

Founded in 2013, Match-Trade Technologies is a global provider of trading technology for forex brokers, prop trading firms, and financial institutions. Its flagship Match-Trader platform supports flexible deployment models, including a standalone platform, back-end technology for proprietary front ends, and add-on environments for companies offering FX brokerage and prop trading services. Match-Trade delivers end-to-end brokerage infrastructure, including white-label trading technology, server licence, prediction markets, CRM and client office tools, liquidity and market data connectivity, and a broad ecosystem of external integrations for firms ranging from startups to established brokers.