Exclusive: HYCM hires Axiory/ATFX alum Dominic Poynter as CMO
FNG Exclusive… FNG has learned that Retail FX and CFDs broker HYCM has hired experienced FX industry marketing executive Dominic Poynter as the company’s new Chief Marketing Officer (CMO). He will be based in Limassol, Cyprus for HYCM.
Dominic Poynter joins HYCM after spending the past two years as Marketing Director of offshore broker Axiory. Before joining Axiory in 2020 Dominic served as Head of Marketing for ATFX Global Markets (CY) Ltd, the EU-facing operation of global broker ATFX, from 2017-2019. He also worked previously in various marketing roles at easyMarkets and FxPro, dating back to 2010.
HYCM was previously known as Henyep, but rebranded last year globally to HYCM, although the Henyep Group name is still used by the parent company in Hong Kong. The HYCM brand is operated by several licensed subsidiaries of the company including in Cyprus, the UK, and the UAE. The Henyep Group, and the HYCM brand, are controlled by Chinese businessman Sheen Charm Chiu.