FNG Exclusive… FNG has learned that experienced FX industry marketing executive Elena Kupriianova has left her position as Chief Marketing Officer (CMO) of cTrader platform developer Spotware Systems, to join MENA focused Retail FX and CFDs broker Kama Capital (website kama-capital.com), as its new CMO.

Elena Kupriianova had joined Spotware just half a year ago, which included a relocation from Dubai to Cyprus – as well as a move from the brokerage side of the business to the tech-provider “B2B” side – after serving as the Global Head of Marketing at CFI.  She had also previously worked at Capital.com and at Exness in a variety of senior marketing roles. Her move to Kama marks a return to the brokerage “B2C” side of the CFDs business, as well as a return to Dubai.

Kama Capital is a UAE licensed broker, also operating licensed entities in Mauritius and St Vincent & The Grenadines. The company is run by CEO Khaldoun Hilal, an executive with over 14 years of experience in the financial sector, who believes the future of finance lies in seamless technology integration and a customer-first approach.

FNG spoke with Elena Kupriianova, who had this to say about her decision to join Kama Capital,

“Spotware provided a valuable experience in the fintech B2B sector, but I’ve come to realize that my strengths and passion lie in the fast-paced, dynamic world of B2C marketing. I thrive in high-growth, consumer-focused environments, and Dubai offers the perfect platform for that energy. After careful reflection, I decided to transition to Kama Capital — a new, very ambitious player in the industry. With a focus on algo-trading, cutting-edge technology, and AI-driven tools, Kama Capital is at the forefront of innovation, and the opportunities ahead are incredibly exciting.

“The whole world is open for us, offering incredible chances to innovate and grow. This move aligns perfectly with my long-term personal and professional goals, bringing me closer to family and expanding my network in Dubai’s vibrant tech and financial ecosystem.”

FNG also spoke with Kama Capital CEO Khaldoun Hilal, who said,

“We are thrilled to welcome Elena Kupriianova as the new CMO at Kama Capital. Elena brings a rare blend of passion, creativity, and unmatched industry experience, perfectly aligning with our mission to push the boundaries of innovation in the trading world. Her ability to merge tech-driven solutions with creative marketing strategies is exactly what Kama Capital needs as we continue our journey in AI-driven algo-trading and cutting-edge fintech solutions. Elena’s vision for success and commitment to driving growth will be invaluable as we position Kama Capital as a leader in the industry.”