Today, Coinbase announced the launch of TRUSThub, an extension of the core TRUST Solution designed to simplify integration and expand secure connectivity.

TRUSThub allows members to exchange Travel Rule data with counterparties worldwide, regardless of the Travel Rule tools they otherwise use (if any). Built on TRUST’s privacy-first, peer-to-peer model, TRUSThub broadens counterparty coverage, helping to bridge “sunrise” gaps as jurisdictions phase in Travel Rule implementation. TRUSThub also simplifies the process for integrating into TRUST, allowing VASPs to more quickly use the TRUST network to quickly share Travel Rule information across the world.

TRUST (Travel Rule Universal Solution Technology) is an industry-led network that enables Virtual Asset Service Providers (VASPs) to securely exchange Travel Rule information directly with verified counterparties. Today, TRUST connects hundreds of VASPs across dozens of countries.

TRUST continues to scale globally, expanding membership across the EU, UK, Australia, India, Brazil, US, Canada, Hong Kong, Japan, Switzerland, UAE, and other key markets. TRUST’s global connectivity enables VASPs to transact with counterparties worldwide in a compliant, secure manner, while seamlessly navigating cross-border differences in thresholds and data requirements.

Today, Coinbase announced BNY’s membership in the TRUST network. BNY joins the ranks of other prominent crypto leaders using TRUST, including Bitgo, OKX, Revolut, Anchorage, BitGo, Circle, Coinbase, Crypto.com, Fidelity Digital Assets, Gemini, Kraken, OKX, Revolut, PayPal, Paxos, and many more.

To streamline integration efforts, TRUST has partnered with 21 Analytics, a provider of Travel Rule automation software. This collaboration makes it faster and easier for VASPs using 21 Analytics to join TRUST—simplifying integration and letting them leverage existing workflows to exchange Travel Rule data through TRUST’s privacy-preserving design. 21 Analytics also offers tools to seamlessly verify ownership of self-hosted wallets.