FNG Exclusive… FNG has learned that Israel based online broker eToro (NASDAQ:ETOR) is expanding its array of sports sponsorship deals heading into 2026, adding Stockholm, Sweden based Djurgårdens IF Fotboll to the list.

Neither eToro nor Djurgårdens IF have made an announcement about the deal, which we expect to be formally unveiled early in the new year.

The sponsorship agreement with Djurgårdens IF will include stadium LED visibility, and exclusive hospitality experiences for eToro’s top‑tier clients. eToro is aiming to increase its footprint in Sweden and in the Nordic region in general.

eToro Regional Manager for the Netherlands and the Nordic region, Shany Hahn Shalom, posted on social media,

Djurgårdens IF Fotboll is not only one of the biggest and most iconic clubs in Sweden, but also one of the oldest – a true pillar of Swedish football with a rich history and an incredibly  assionate fan base ⚽️.

We’ve always been fascinated by the Nordic market, where retail investor participation is among the highest in the world.

Sweden, as a true investment hub, is a country we’re committed to focusing on even more in the coming years – bringing a broader range of products, payment methods, and investment opportunities to local investors.

This partnership reflects our ambition to grow in the region and strengthen awareness of the eToro platform, its unique advantages, and the value we aim to bring to the Swedish community and the fans of this remarkable club.