AEGIS Hedging Solutions today announced the appointment of Lauren Trice as its Chief Marketing Officer.

Ms Trice will develop and lead the company’s marketing initiatives to drive AEGIS’ growth as it expands its media, content and fintech solutions in major markets across North America. She will be based out of AEGIS’ headquarters in The Woodlands, Texas.

Prior to joining AEGIS, Ms Trice was Senior Brand and Marketing Automation Manager at Blue Sky Marketing, where she was responsible for brand awareness, product positioning, demand generation and partner marketing to deliver on strategic growth initiatives. She has a proven track record for leading marketing and product teams in the B2B and B2C spaces where she focused on marketing and sales alignment to accelerate growth while finding creative solutions to drive engagement and brand loyalty.

She holds a Bachelor of Science degree in Interdisciplinary Studies with a focus on Advertising and Public Relations from The University of Houston – Downtown.

Lauren Trice commented on her appointment:

“I am very excited to join the AEGIS team and its market-leading position. We have a terrific story and I look forward to sharing with both the markets we serve now as well as those we intend to enter going forward.”

Let’s recall that, in January this year, AEGIS announced the appointment of David Pond to the newly created position of Chief Revenue Officer, effective immediately. Mr Pond will be responsible for aligning the firm’s sales teams and strategic partnerships to accelerate overall growth in key markets like agriculture, metals, and foreign currency and verticals such as natural resources, manufacturing, transportation, and services. He will be based out of AEGIS’ headquarters in The Woodlands, Texas.