Shares of UK online broker CMC Markets (LON:CMCX) have seen a meteoric rise totaling more than 50% over the two day span since the company gave a fairly rosy trading update early Wednesday.

FY2027 guidance

After revising upwards its revenue and EBITDA guidance for fiscal year 2027, CMC shares – which had closed Tuesday at £4.58, already near a 52-week high – popped up by 42% to close Wednesday at £6.50, and then again Thursday closing at £7.00, marking a 53% rise over two days of trading.

We’d note that the upward share price momentum has continued on Friday morning, with CMCX up another 2% to £7.14 as of the time of writing, giving CMC a market cap of just above £2 billion for the first time ever.

CMCX shares, 1-year price graph. Source: Google Finance.

Everton sponsorship

The good-results-news coincided with another important announcement from CMC Markets, that it had signed a multi-year deal to become front-of-shirt sponsor for EPL club Everton FC. The Everton deal seems to have also contributed to investors’ positive outlook for CMC, giving the brand a lot more visibility in its home market.

Some quick back-of-the-envelope math.

CMC has added about £700 million in market cap to its overall valuation over the past two days (i.e. from £1.3 billion up to £2.0 billion). If even 10% of that rise is attributed to its Everton sponsorship, then the Everton deal added £70 million to CMC’s valuation. Probably a lot more than what CMC is paying Everton.

CMC, one of the longest serving online brokers in the UK (and beyond), had long lagged in terms of both growth and stock market presence behind rivals such as IG Group (LON:IGG), which today has a market cap of more than £6 billion (still more than 3x that of CMC), as well as newer entrants such as Israel-based Plus500 (LON:PLUS), which has a strong UK presence and sports a market value of just above £3.5 billion.

However stock market investors seem to have changed their view of CMC, seeing the possibility for more growth at the company.