Exclusive: City Index Australia rebrands with new logo/look ahead of global rollout
In the rebrand, gone are City Index’s familiar yellow, black and white logo and look, replaced by a decidedly younger and more edgy purple.
In the rebrand, gone are City Index’s familiar yellow, black and white logo and look, replaced by a decidedly younger and more edgy purple.
FXPrimus operates both an onshore, CySEC-licensed business via Primus Global Ltd, as well as an offshore entity in Vanuatu.
Oval and ETX Capital said that they plan to form a unique brand, focused on financial innovation and inclusion.
The rebrand is a key component of Vantage’s ongoing global expansion strategy, and shift to multi-asset trading.
Brendan Callan has served as CEO since 2017 overseeing the rebirth of FXCM as a major player in both Retail and Institutional FX.
The group’s offshore website has been changed from usgfx.global to usgforex.com, as the company looks to drop the “USGFX” brand.
Admirals stated that this rebranding reflects its evolution from a brokerage firm to a full-spectrum financial service provider.