After Apple’s MT4/MT5 Ban, How Can You Future-Proof Your Brokerage?
The following is a guest article courtesy of Sylwester Jezierski, Marketing Manager at trading platform developer X Open Hub.
With Apple removing MetaTrader 4 (MT4) and MetaTrader 5 (MT5), it has become evident how reliant a huge percentage of brokers have been on these platforms. The unavailability of MT4 and MT5 on the App Store created a huge buzz on social media, sending brokers and traders scrambling for alternative online platforms that would be as powerful and compatible with iOS as MetaTrader.
In the meantime, MetaQuotes has been informing its clients that the Apple issue will be fixed and that the company is working on reinstating its platforms on the App Store “as soon as possible.” However, the reality is that MetaQuotes’ white label platform is unavailable on the company’s Support Site App Store at present. Plus, the firm has no plans to develop any new white label products in the near future.
So, how do brokers deal with being left high and dry, without being able to offer a powerful trading platform for iPhone and iPad users? Should they simply encourage their clients to use web-based platforms? The other option would be to invest copious amounts of time, resources and money into developing their own trading platform. Not only would that leave their clients without a trading platform for months, but it could also lead to the difference between survival and failure in an intensely competitive space.
Fortunately, there is a third option for brokers. That is to use this opportunity to discover the latest technology solutions and white label platforms that can future-proof their business.
Why Re-Invent the Wheel?
The first thing to remember is that neither MetaTrader platform can offer what a broker can. They are third-party platforms that connect traders to brokers. So, traders cannot actually place trading orders on MT4 or MT5, unless they have a trading account with a broker. It is the broker that connects traders to the financial markets. And it is the technology you offer clients that separates you from the crowd.
This is where X Open Hub can help you. We’ve done all the hard work for you, spending years to perfect an immensely flexible and customisable platform that offers you industry-leading stability, reliability, speed and compliance. We are proud to have established a record of 100% system uptime over the last 3 years.
A Complete Solution
Our customisable web and mobile apps give you incredible branding opportunities, while allowing you to offload major costs, such as those associated with ownership, licensing, and building and maintaining the IT infrastructure or additional staff.
With the platform having been tested by over 500,000 users online, we can confidently state that we deliver sub-millisecond precision. Plus, we handle platform integration, so that your time is freed to handle core business tasks, such as sales and marketing.
Ease Business Operations
With our white label solution, you can choose to set up your own apps, completely branded with your company’s logo, colour scheme and messaging. In fact, we offer Brokerage-as-a-Service, which means you can get to migrate to the cloud-based infrastructure within minutes, responding with agility to changing market and client needs. Additionally, we offer a dedicated replication server hosted on client premises. Plus, you get to offer native, branded apps on both Google’s Play Store and Apple’s App Store.
Speed Up Client Onboarding
We ensure that the technology compliance process for your jurisdictions is completed in less than 24 hours, along with set-up time of below 24 hours. We also offer professional assistance to migrate your existing MT4, and MT5 set-ups, while offering compatibility with the most popular copy trading solutions available today.
– CEO Michael Copiuk
The platform comes integrated with several popular CRM solutions and client office providers specialising in offering services for the banking and forex industries.
Power of the Back-Office System
xManager offers powerful yet easily adjustable admin tools to create new client accounts, execute deposits and withdrawals, monitor clients’ live trading activity and view overall portfolio performance. You can also create custom reports and configure suitable trading conditions. xManager gives you complete control to set up different trading groups, spread markups, commissions and users, all from a single place. Most importantly, you can be assured that all sensitive client data will be kept securely on your CRM or other external databases. We will only have access to the account ID.
State-of-the-Art Trading Platform
Both web and mobile app versions of our incredibly intuitive and powerful XOH Trader platform offer advanced technical tools that are unavailable on most other platforms. These include templates, personalised chart view (such as grids, charts, sessions and price), overlay charts, and detached and floating charts, among other rich features. The platform is frequently updated with new features and enhancements.
Brokers can also choose to send out push custom notifications on both Android and iOS devices.
Future-Proof Your Brokerage
With access to over 5,000 global financial instruments, including forex, indices, commodities, shares and ETFs, brokers are empowered to retain clients regardless of market conditions. X Open Hub not only offers the latest technology solution, but also the broadest liquidity offer in the market today.
Ready to move beyond traditional brokerage solutions to offer clients innovative and satisfying user experiences? Contact us to learn more.